[arg_discuss] ARG_Discuss Digest, Vol 30, Issue 6

Martine Parry martine at kezos.com
Fri Feb 8 10:39:44 EST 2008


I am exploring ARGs for non entertainment. Is anyone working on an ARG used
for educational or awareness purposes?

Thanks
Martine

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Subject: ARG_Discuss Digest, Vol 30, Issue 6

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Today's Topics:

1. How frequently do players interact with ARGs? (Alex Fleetwood)


----------------------------------------------------------------------

Message: 1
Date: Fri, 8 Feb 2008 10:23:13 +0000
From: Alex Fleetwood <alexfleetwood at gmail.com>
Subject: [arg_discuss] How frequently do players interact with ARGs?
To: Discussion list of the IGDA ARG SIG <arg_discuss at igda.org>
Message-ID: <99240925-77DE-415C-A9FF-F690B8E6DB2A at googlemail.com>
Content-Type: text/plain; charset=US-ASCII; delsp=yes; format=flowed

Hi all,

I've been thinking about the question of frequency of engagement with
an ARG across a wide player base. If you want your ARG to appeal to a
wide variety of people, it seems like you need to do (*at least*) two
things. 1. Design content and games that appeal to them & 2. Fit
engagement with the ARG around their existing internet habits. As a
rule of thumb, on the games I've already been involved in you can
seem to reckon on players checking in to the game once every three
days or so. But, that's like rule of thumb from a small, engaged
player base, so not that scalable. Is anyone on the SIG aware of any
data out there on either:
- the frequency of different types of player making time to play ARGs
- the frequency with which different Internet users go online?

Hoping you can help, thanks in advance

Alex




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