[arg_discuss] Insights on Majestic
Dan Hon
dan at sixtostart.com
Mon Jan 21 09:39:27 EST 2008
On 21 Jan 2008, at 14:35, Brian Clark wrote:
> In reality, though, when you dig into the numbers, I think all those
> little
> failures pale before the real failure.
>
> They spent $20M developing it over 2 years.
Perplex City never cost that much!
>
> Therefore, when it "only" brought in $150,000 a month, it was a
> "failure"
> because that $1.8M a year in subscription fees couldn't keep up with
> the
> expense of producing it.
>
> The producer in me thinks the problem isn't the $150K a month (I
> think I
> could figure out how to keep an audience happy with that budget), it
> is the
> high price tag of the production.
>
> Meanwhile, though, no subscription ARG has gotten anywhere close to
> this
> level of failure -- they've neither spent nor made this much.
Which is entirely true.
Dan
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