[arg_discuss] Insights on Majestic

Dan Hon dan at sixtostart.com
Mon Jan 21 09:39:27 EST 2008


On 21 Jan 2008, at 14:35, Brian Clark wrote:


> In reality, though, when you dig into the numbers, I think all those

> little

> failures pale before the real failure.

>

> They spent $20M developing it over 2 years.


Perplex City never cost that much!


>

> Therefore, when it "only" brought in $150,000 a month, it was a

> "failure"

> because that $1.8M a year in subscription fees couldn't keep up with

> the

> expense of producing it.

>

> The producer in me thinks the problem isn't the $150K a month (I

> think I

> could figure out how to keep an audience happy with that budget), it

> is the

> high price tag of the production.

>

> Meanwhile, though, no subscription ARG has gotten anywhere close to

> this

> level of failure -- they've neither spent nor made this much.


Which is entirely true.

Dan


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