[arg_discuss] Non-media branded ARGs
Patrick O'Luanaigh
patrick at ndreams.com
Wed Oct 10 04:09:49 EDT 2007
I'm doing some research on branded ARGs - other than Audi's 'Art of the
Heist' and GM's 'Who is Benjamin Stove', are there any other obvious
examples of successful branded ARGs created to promote brands outside of TV,
video games, software and film?
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Patrick O'Luanaigh
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