[arg_discuss] A sample ARG

Kim Plowright kim.plowright at gmail.com
Tue Mar 13 06:32:55 EDT 2007


Can I ask a very stupid question?

Should that landing page be a ruby database exception error page? If
that's a genuine error, then yes, interesting results.

If the landing page is masquerading as an error page, then those
'can't be bothered to look' people may have been assuming that they'd
hit something genuinely broken, and not been in the right frame of
mind to explore or experiment?

I'm sure I read a very good article about the psychology of error
messages recently (something like - people think it's their fault,
then loose trust in the originating site) - possibly somewhere on the
standford captology site?
http://captology.stanford.edu/


On 12/03/07, Andres M. Quijano <andres at jengibre.com.ar> wrote:

> Hello,

>

> In the last couple of days I've developed a tiny online only ARG.

>

> It was sent to different people, half of them were considered ARG

> audience and the other half were not. Each of these halves were also

> split in two: half were just given the link and be told to beta test a

> new experimental game, whilst the other half also was warned to look

> carefully, that not everything is what it looks like (you'll realize why

> if you try the game, or at least it's landing page)

>

> The results, while not concluded, preliminary and non-scientific, were

> very good: the ones who got what the game was about (with or without

> extra information to look beyond) were really hooked up with the game,

> and were eager to finish it (they were playing it even in daytime

> working hours!).

>

> The bad part is that very few people were curious enough to keep looking

> (effectively starting to play the ARG) if I told them nothing.

>

> Anyway, the link to the game is:

>

> http://www.jengibre.com.ar/arg/

>

> Feel free (I encourage you to do so) to send comments, suggestions,

> questions and feedback of any kind

>

> Regards

>

> --

> Andrés Martínez Quijano

> Jengibre Interactive

> http://www.jengibre.com.ar

>

> Mobile: +54 (911) 5953·2622

>

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